NIVEA Cellular is the technology expert within the Nivea Face Care range. Target of the relaunch is to strengthen this expertise.
Metallic surfaces underline the competence. An organic, dynamic cell structure covering all the surfaces reflects the stimulation of the skins own cell renewal. The design is graphic, minimal, clearly structured and brought alive through a matt- glance effect. The script Cellular is decorated with a self describing Icon. The active ingredient Hyaluron is naturally integrated in this brand.
NIVEA Hyaluron Cellular 3in1 Cushion
This new beauty care product nourishes and acts as a base for the skin at the same time.The beauty competence of the product formula is demonstrated through the cushion which is visible through an optical window on the front of the packaging. Endorsed with the technical expertise of Cellular, the design is incorporated in this segment and highlights the innovative Beauty Character.