Design development for the Relaunch of Douglas Beauty-System. The design reflects the enhanced, performance and modernity of the products with a hint of poetry. The magic number „3“ was used to show the signs of beauty, the skin types, and the active ingredients.
Furthermore, LHD designed the relaunch of the Aroma – productline within the Douglas Beauty System. A graphical interpretation of an aromatic odour embedded the individual product into the full range and upgraded the brand image. The colors reflect the aroma direction of the products.