The brand’s identity should come across as a premium drink and at the same time conveys established Vodka and spirits design codes. In this design study we show brandnames which describe Vodka and design codes which illustrate these names and concepts.
The Horizon branded Vodka shows a horizon in the bottle. The design branded Trust shows a seal and studs in the surface which give hold and therefore trust. In each case we show the ideal holistic transfer of a concept into design language.