Fragrance Prêt-à-porter

Katy Perry Parfums

Shape and graphic designs for Katy Perry Parfums

Katy Perry embodies global attributes of a superstar like attractive- and sexiness, talent and glamour. Obviously she has unique qualities which set her apart from other female artists:  irony, audacity and a certain playful determination. The classic fragrances „Killer Queen“ and „Royal Revolution“ which we developed as bottles shaped like crowned daggers in glamourous ornamental boxes, show one quality of the personality. Whereas Katy inspired us to design a shape reminiscent of a potion flask: energetic, a bit dangerous.

It is branded with a seal carrying Katy Perry´s signature. The graphic design reflects the hypnotic aspect of this scent. Silver hot foil bubbles and iridescent pink in the brand name suggest the ever so seducing formula. The successor of  Katy Perry’s Mad Potion is a flanker in a matt pale pink flacon and the sphere shaped cap in white marble. The Seal was adapted to a heart shape. The arrow graphics wrapping around the neck and heart shape both refer back to the love potion